There are times I think the promoters of Korean food really have their heads firmly stuck in their posteriors when they promote makkolli as a rice wine. It shows an ignorance of makkolli, an ignorance of wine, and an ignorance of alcohol in general.
read more
Okay, so now we're seeing what the government's spending spree to K-pop producers' pockets is producing. Brace yourselves. I present the Wondergirls with "K-Food Party."
read more
This video has been picking up steam. It’s an ad campaign by Mr. Pizza under the guise of Gumshoe Pictures. I have a feeling that the American offices came up with this one. With all the push to market Korean food overseas, I think this campaign gets it. It’s not over the top. It has humor. The humor is...
read more
Anyone who has been in Korea for a while notices that rules and laws tend to be suggestions. For the longtimers, we have a love-hate attitude towards this. Yes, the taxi may run the red light, but doing so gets you to your destination faster. Things get done quickly in Korea. Sometimes there are flaws. But the other extreme is a...
read more
BWA HA HA HA HA HA! Check this out: On September 5, the Korean Ministry for Food, Agriculture, Forestry, and Fisheries announced that Wonder Girls are appointed as the new ambassador of Korean food. The Ministry hopes that Wonder Girls will help make the taste and the brilliance of Korean food more well-known in foreign countries....
read more
You’d think they’d learn, but they’re getting even more out of touch and even more comical–almost offensively so. Take this very sleek tourism ad highlighting Korea’s food scene. Now one of the strengths that international writers praise about Korea’s food scene is its excitement and energy. This...
read more
Designed by Elegant Themes | Powered by Wordpress
